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Where to Place Tiny, Inexpensive Classified Ads ... That Pull Like Crazy!

CLASSIFIED ADVERTISING IS A PROVEN METHOD

Classified advertising has always been, and will continue to be the favorite method for Mail Order "Pros" to advertise. Almost all Mail Order Pros started with these tiny inexpensive ads since they represent the best cost effective way to reach millions of people.

TWO BASIC METHODS

Two basic methods are used with classified advertising. (1) Place an add offering FREE literature, and then send your literature to all inquiries. A Free offer will always out pull an ad that requests money, but your overall profits may be larger since you will generate more inquiries. This method is excellent when you are also collecting "Opportunity Seeker" names that you can rent. You should be able to generate fresh National leads for $.20 to $1 using this method. (2) Offer a report for $2 or $3 and then send out other offers with your orders. This eliminates the "Opportunity Seeker" who never buy anything, and your operation is much cleaner and void of "busy" work.

OVER 200 LISTED PUBLICATIONS

The following is a listing of over 200 magazines that offer classified advertising. The first group of magazines represent the mailorder "Pros" favorites, and they will always out pull other magazines for opportunity offers. The second group has been selected from thousands of other magazines (1) they offer classified advertising, and (2) they are the least expensive (Word Cost/Circulation ratio). Notice that the last column provides the Word Cost/Circulation ratio. That is, this ratio shows you how much it will cost you for each word for every 1,000 people who get the magazine. The lower this ratio is, the more cost effective it is. For example, if you were to advertise in the National Enquirer, it would cost $8.95 for each word, and it will cost you $.0023 for each 1,000 persons that get the national Enquirer. In this example, if you placed a 10 word ad, it will cost you $89.50, and it will be sent out to 3,500,000 people.

COST/CIRCULATION RATIOS

This may seem like an expensive ad, but the cost to get your 10 word ad to 1,000 people is only ($.0023 x 10) = $.023! That's right - two cents!! For every 1,000 people! Therefore, learn to evaluate the circulation/cost ratio since this will tell you the relative cost that is important. As a further example, consider advertising in the "Hounds And Hunting" (#238). Here the cost for a word is only $.22. Good Deal? NO! In this case your Word Cost per 1,000 is $.0227. Therefore, your cost to place a 10 word ad per 1,000 people is ($.0227 x 10) = $.227! That's over 10 times more expensive than the National Enquirer! However, if you were selling something for hunting, it might actually pull better than National Enquirer.

ASK FOR RATE CARD

Before you place an ad, write to the magazine and ask for their "Rate Card" for both classified ads and space advertising. You will normally receive a large package containing a sample publication, advertising rates, schedules and discounts offered for multiple insertions placed for sequential publication dates.

This Group of Publications Have Always Proven To Produce Excellent Results For Opportunity Offers:

# MAGAZINE NAME CIRCULATION

1. Globe Group      3,000,000 Weekly
 P.O. Box 21
 Rouses Point, NY 12979-0021
2. The Star      2,900,000 Weekly
 P.O. Box 1510
 Clearwater, FL 34617
3. National Enquirer     3,500,000 Weekly
 P.O. Box 10178
 Clearwater, FL 34617
4. Grier's Almanac     3,011,680 Annually
 P.O. Box 888281
 Atlanta, GA 30356
5. Field & Stream     2,000,000 Monthly
 Two Park Ave
 New York, NY 10016-5695
6. Classified, Inc.      25,000,000+ Monthly
 100 E. Ohio Street, Suite 632
 Chicago, IL 60611
7. Grit        330,496 10 times/yr
 Stauffer's Magazine Group
 1503 S.W. 42nd St.
 Topeka, KS 66609-1265
8. Capper's       353,422 26 times/yr
 Stauffer's Magazine Group
 1503 S.W. 42nd St.
 Topeka, KS 66609-1265
9. Popular Science     1,861,155  Monthly
 2 Park Ave.
 New York, NY 10016
10. Popular Mechanics     1,633,210 Monthly
 224 West 57th Street
 New York, NY 10019
11. The Workbasket     2,726,000 6 times/yr
 700 West 47th St., Suite 310
 Kansas City, MO 64112
12. Home Mechanix     1,003,244 Monthly
 2 Park Ave.
 New York, Ny 10016
13. Crafts 'N Things      287,828 8 times/yr
 701 Lee St. #1000
 Des Plaines, IL 60016
14. The Family Handyman     1,000,000 10 times/yr
 28 W. 23rd Street
 New York, NY 10010
15. Workbench      1,025,000 6 times/yr
 700 West 47th St., Suite 310
 Kansas City, MO 64112
16. Crafts Magazine     1,000,000 Monthly
 P.O. Box 1790
 Peoria, IL 61656
17. Money Making Opportunities     222,000 8 times/yr
 11071 Ventura Blvd.
 Studio City, CA 91604
18. Spare Time Magazine      301,000 9 times/yr
 5810 W. Oklahoma Ave.
 Milwaukee, WI 53219
19. INC. Magazine      647,211 Monthly
 38 Commercial Wharf
 Boston, MA 02110-3883
20 Fate        200,000 Monthly
 Llewellyn Publications
 Box 64383
 St. Paul, MN 55164
21. Income Opportunities      400,000 Monthly
 1500 Broadway, Suite 600
 New York, NY 10019
22. Success      1,200,000 10 times/yr
 PO Box 570
 Clearwater, FL 34617-0570
23. Book Business Mart      50,000 3 times/yr
 Premier Publishers
 P.O. Box 330309
 Fort Worth, TX 76163-0309
24. Opportunity & Income Plus     250,000 Monthly
 73 Spring Street #303
 New York, NY 10012
25. Entrepreneur      1,700,000 Monthly
 P.O. Box 570
 Clearwater, FL 34617-0570
26. Black Enterprise      240,000 Monthly
 130 Fifth Ave.
 New York, NY 10011
27. Mail Profits       15,000 6 times/yr
 P.O. Box 4785
 Lincoln, NE 68504

This Group Represents More Good Magazines With Low Cost/Circulation Ratios

28. Hemmings Motor News     261,551 Monthly
 P.O. Box 256 Rt 9 West Blvd
 Bennington, VT 05201
29. The Old Farmers Almanac    4,400,000 Annually
 PO Box 520/Main Street
 Dublin, NH 03444
30. The Ladies Birthday Alman.    3,803,450 Annually
 1715 W. 38th St.
 Chattanooga, TN 37409
31. Cat Fancy       237,528 Monthly
 2401 Beverly Blvd.
 Los Angeles, CA 90057
32. The Antique Trader Weekly     190,000 Weekly
 P.O. Box 1050
 Dubuque, IA 52001
33. Cars and Parts       106,111 Monthly
 PO Box 482
 911 Vandermark Rd.
 Sidney, OH 45365
34. The American Rifleman    1,372,371 Monthly
 470 Spring Park Place
 Herndon, VA 22070
35. The American Hunter     1,359,643 Monthly
 470 Spring Park Place
 Herndon, VA 22070
36. Railfan and Railroad      144,216 Monthly
 Carsten's Publications, Inc.
 P.O. Box 700
 Newton, NJ 07860
37. Bird Talk       123,134 Monthly
 PO Box 57900
 2401 Beverly Blvd.
 Los Angeles, CA 90057-0900
38.  Model Railroader      181,683 Monthly
 1027 N. 7th St.
 Milwaukee, WI 53233
39. Sports Collectors Digest     43,361 Weekly
 700 East State St.
 Iola, WI 54990
40. Muscle Car Review      71,235 10 times/yr
 Dobbs Publishing Group, Inc.
 3816 Industry Boulevard
 Lakeland, FL 33811
41. The American Legion Magazine   3,004,913 Monthly
 PO Box 1055
 Indianapolis, IN 46206
42. Crochet World       72,300 6 times/yr
 House of White Birches
 306 East Parr Rd
 Berne, IN 46711
43. Gun Week       20,000+  Weekly
 Box 488 Station C
 Buffalo, NY 14209
44. Quiltworld       71,000  6 times/yr
 House of White Birches 
 306 East Parr Rd.
 Berne, IN 46711
45. Woodman of the World Mag.     466,625  Monthly
 1700 Farnam St.
 Omaha, NE 68102
46. California Senior Citizens     69,000  Monthly
 4805 Alta Canyada Road
 La Canada, CA 91011
47. Sew News       235,000 Monthly
 P.O. Box 1790 - News Plaza
 Peoria, IL 61656
48. American Motorcyclist     176,169  Monthly
 33 Collegeview Road
 Westerville, OH 43081
49. American Collector's Journal     50,926 Bi-Monthly
 P.O. Box 407
 Kewanee, Il 61443
50. Shooting Times      196,441 Monthly
 News Plaza
 PO Box 1790
 Peoria, IL 61656
51. 58 Dog Fancy       135,320 Monthly
 2401q Beverly Blvd.
 Los Angeles, CA 90057
52. Guns Magazine      205,619 Monthly
 Publisher's Development
 591 Camino de la Reina, Ste. 200
 San Diego, CA 92108
53. National History      511,463  Monthly
 488 Madison Ave.
 New York, NY 10022
54. Baseball Digest      297,490 Monthly
 Trump Card Marketing 
 222 Cedar Lane
 Teaneck, NJ 07666
55. Farm Journal       730,145 13 times/yr
 230 W. Washington Sq.
 Philadelphia, PA 19106-3599
56. The Farmer       118,459 21 times/yr
 1999 Shepard Rd.
 St. Paul, MN 55116
57. Finescale Modelier      77,748 Bimonthly
 1027 N. 7th St.
 Milwaukee, WI 53233
58. Trains        91,749 Monthly
 1027 N. 7th St.
 Milwaukee, WI 53233
59. Good Old Days      72,500 Monthly
 House of White Birches
 306 East Parr Rd.
 Berne, IN 46711
60. Dune Buggies & Hot VW's     107,302 Monthly
 2950-A7 Airway Ave.
 Costa Mesa, CA 92626
61. American Handgunner Magazine    179,751 6 times/yr
 Publishers Development
 591 Camino de la Reina, Ste. 200
 San Diego, CA 92108
62. Fur-Fish-Fame       172,847 Monthly
 2878 E. Main Street
 Columbus, OH 43209
63. Changing Times     1,372,867 Monthly
 1729 H St., N.W.
 Washington, DC 20006
64. B'NAI B'RITH JEWISH MONTHLY   171,457 Monthly
 823 United Nations Plaza 
 New York, NY 10017
65. QST        161,442 Monthly
 225 Main Street
 Newington, CT 06111
66. Railroad Model Craftsman     72,315 Monthly
 Carsten's Publications, Inc.
 P.O. Box 700
 Newton, NJ 07860
67. Power Boat       83,224 11 times/yr
 15917 Strathern St.
 Van Nuys, CA 91406
68. Saturday Evening Post     500,000 6 times/yr
 1100 Waterway Blvd.
 Indianapolis, IN 46202
69. Successful Farming      575,686 14 times/yr
 Locust at 17th
 Des Moines, IA 50336
70. Hunting       311,715 Monthly
 8490 Sunset Blvd.
 Los Angeles, CA 90069
71. Michigan-Out-Of-Doors     101,066 Monthly
 2101 Wood St.
 Lansing, MI 48912
72. The Rotarian       510,000 Monthly
 1560 Sherman Ave.
 Evanston, IL 60201
73. Car and Driver       900,691 Monthly
 1515 Broadway
 New York, NY 10036
74. Organic Gardening     1,188,335 Monthly
 33 E. Minor St.
 Emmanus, PA 18098
75. Country Music City News     500,000 Monthly
 50 Music Square West, 6th Floor
 Nashville, TN 37203-3246
76.  Bowling       131,351 6 times/yr
 5301 South 76th Street
 Greendale, WI 53129-0500
77.  Motor Trend       738,964 Monthly
 8490 Sunset Blvd
 Los Angeles, CA 90069
78. Soldiers of Fortune      105,000 Monthly
 P.O. Box 693
 Boulder, CO 80306
79. W.C. - Cross Stitch      72,851 Bimonthly
 306 East Parr Rd
 Berne, IN 46711
80. Equus        138,011 Monthly
 656 Quince Orchard Rd.
 Gaithersburg, MD 20878
81. Our Sunday Visitor      115,000 Weekly
 200 Noll Plaza
 Huntington, IN 46750
82. W.C.- Home Cooking      68,265 Monthly
 306 East Parr Road
 Berne, IN 46711
83. Flower and Garden     4,171,000 6 times/yr
 700 West 47th. St., Suite 310
 Kansas City, MO 64112
84. Full Cry       33,955 Monthly
 Gault Publications
 P.O. Box 10
 Boody, IL 62514
85. American Cage-Bird Mag.     40,000 Monthly
 One Glamore Court
 Smithtown, NY 11787
86. Prorodeo       26,567 Bi-weekly
 101 Prorodeo Dr.
 Colorado Springs, CO 80919
87. Football Digest       203,182 10 times/yr
 Trump Card Marketing 
 222 Cedar Lane
 Teaneck, NJ 07666
88. Guns & Amo       521,638 Monthly
 8490 Sunset Blvd.
 Los Angeles, CA 90063
89. Modern Photography      650,386 Monthly
 825 Seventh Ave.
 New York, NY 10019
90. Family Motor Coach Association    98,000 Monthly
 8291 Clough Pike
 Cincinnati, OH 45244
91. The Highlander      38,000 7 times /yr
 P.O. Box 397
 Barrington, IL 60011
92. Craft Art Needlework Digest     101,189 Bimonthly
 P.O. Box 584
 Lake Forest, IL 60045
93. Yankee      2,900,000 Monthly
 Yankee Publishing, Inc.
 4850 Gaidrew Road
 Alpharetta, GA 30201
94. National Speed Sport News     75,000 Weekly
 P.O. Box 608
 79 Chestnut Street
 Ridgewood, NJ 07451-0608
95. National Review      240,000 25 times/yr
 150 E. 35 Street
 New York, NY 10016
96. Collectors Mart      86,623 6 times/yr
 P.O. Box 12830
 Wichita, KS 67277
97. Lapidary Journal      35,982 Monthly
 P.O. Box 80937
 San Diego, CA 92138
98. Easyriders       356,590 Monthly
 28210 Dorothy Dr.
 Agoura Hills, CA 91301
99. Video Review       450,001 Monthly
 902 Broadway
 New York, NY 10010
100. Basketball Digest      104,238 8 times/yr
 Trump Card Marketing 
 222 Cedar Lane
 Teaneck, NJ 07666
101. Winning! Newsletter      100,000 Monthly
 5300 City Plex Tower
 Jenks, OK 74037-5300
102. Teddy Bear and Friends     60,743 6 times/yr
 900 Fredrick Street
 Cumberland, MD 21502
103. Women's Circle      49,100 6 times/yr
 House of White Birches
 306 East Parr Road
 Berne, IN 46711
104. Shutterbug       90,000 Monthly
 PO Box F
 Titusville, FL 32781
105. High Fidelity       300,172 Monthly
 825 7th Ave.
 New York, NY 10019
106. Skiing        440,370 7 times/yr
 1515 Broadway
 New York, NY 10036
107. Soundings       105,606 Monthly
 33 Pratt St.
 Essex, CT 06426
108. Motorcyclist       209,757 Monthly
 8490 Sunset Blvd.
 Los Angeles, CA 90069
109. Horoscope       104,200 Monthly
 245 Park Ave.
 New York, NY 10167
110. Practical Homeowner      708,504 9 times/yr
 33 E. Minor St.
 Emmaus, PA 18048
111. Bassmaster       530,757 Monthly
 One Bell Rd.
 Montgomery, AL 36117
112. Antique Monthly      66,243 Monthly
 P.O. Drw. 2
 Tuscaloosa, AL 35402
113. Pipe Smoker       25,000 Monthly
 P.O. Box 22085
 Chattanooga, TN 37422
114. Banana Republic Trips Mag.     300,000 Monthly
 One Harrison St.
 San Francisco, CA 94105
115. Camping & RV Magazine     20,000 Monthly
 P.O. Box 337
 Iola, WI 54945
116. Women's Household      39,200 Quarterly
 House of White Birches
 306 East Parr Road
 Berne, IN 46711
117. Body, Mind & Spirit      152,000 Monthly
 P.O. Box 701
 Providence, RI 02401
118. Cycle        373,398 Monthly
 1515 Broadway
 New York, NY 10036
119. Today's Chicago Woman     125,000 Monthly
 200-West Superior, #400
 Chicago, IL 60610
120. Lottery Player's Magazine     180,127 Monthly
 321 New Albany Rd.
 Moorestown, NJ 08057
121. Video        407,050 Monthly
 460 W. 34th St
 New York, NY 10001
122. Archery       113,023 Monthly
 319 Barry Ave. Suite 101
 Wayzata, MN 55391
123. The Quarter Horse Journal     67,664 Monthly
 2701 I-40 East P.O. Box 200
 Amarillo, TX 79168
124. W.C. - Country Needlecraft     44,508 Monthly
 306 East Parr Rd.
 Berne, IN 46711
125. Modern Drummer      78,400 Monthly
 870 Pomton Ave.
 Cedar Grove, NJ 07009
126. International Travel News     26,109 Monthly
 2120 28th St.
 Sacramento, CA 95818
127. Worldradio       25,833 Monthly
 2120 28th St.
 Sacramento, CA 95818
128. Kiwanis       279,249 Monthly
 3636 Woodview Trace
 Indianapolis, IN 46268
129. Power and Motoryacht     135,319 Monthly
 1234 Summer St.
 Stamford, CT 06905
130. Modern Electronics      75,241 Monthly
 76 N. Broadway
 Hicksville, NY 11801
131. Sail        175,212 Monthly
 100 First Ave
 Charlestown, MA 02129
132. The Lutheran      1,083,181 Monthly
 426 S. Fifth Ave.
 Minneapolis, MN 55448
133. Americana       325,186 Monthly
 29 W. 38th St.
 New York, NY 10018
134. The Horse Trader      28,370 Monthly
 P.O. Box 728
 Middlefield, OH 44062
135. Passenger Train Journal      16,151 Monthly
 P.O. Box 6128
 Glendale, CA 91205
136. Runner's World      451,512 Monthly
 33 E. Minor St.
 Emmaus, PA 18049
137. The Log       46,960 Monthly
 P.O. Box 89309
 San Diego, CA 92318
138. Harvard Magazine      186,677  Monthly
 7 Ware St.
 Cambridge, MA 02138
139. Horse Illustrated      135,609 Monthly
 25025 I-45 North, Suite 390
 Spring, TX 77380
140. Trailer Boats       72,501 Monthly
 20700 Belshaw Ave.
 Carson, CA 90746
141. Skip        35,400 Monthly
 P.O. Box 404
 Bala Cynwyd, PA 19004
142. Trailblazer       94,572  Monthly
 15375 S.E. 30th Place
 Bellevue, WA 98007
143. Saltwater Sportsman      128,521 Monthly
 186 Lincoln St.
 Boston, MA 02111
144. Midwest Outdoors      37,773 Monthly
 111 Shore Dr.
 Burr Ridge, IL 60521
145.  Golf        912,157 Monthly
 380 Madison Ave.
 New York, NY 10017
146. Southern Outdoors      288,963 Monthly
 P.O. Box 17915
 Montgomery, AL 36141
147. Cats Magazine       129,332 Monthly
 445 Merrimac Dr.
 Port Orange, FL 32019
148. The Western Horseman     162.369 Monthly
 3850 N. Nevada Ave.
 Colorado Springs, CO 80933
149. Guitar World       128,823 Monthly
 1115 Broadway
 New York, NY 10010
150. Mother Jones       183,864 Monthly
 1633 Misson St.
 San Francisco, CA 94103
151. Flying Models       27,073 Monthly
 Box 700
 Newtown, NJ 07860
152. Golf Digest      1,239,100 Monthly
 5520 Park Ave.
 Trumbull, CT 06611
153. Fishing World       341,215 6 times/yr
 700 West 47th St., Suite 310
 Kansas City, MO 64112
154. The Christian Herald      142,376 Monthly
 40 Overlook Dr.
 Chappaqua, NY 10514
155. UCLA Monthly      186,000 Monthly
 1633 Westwood Blvd., Ste 110
 Los Angeles, CA 90024
156. Video Marketplace      140,000 Monthly
 990 Grove St.
 Evanston, IL 60201
157. The Owner Builder      66,150 Monthly
 1516 Fifth St.
 Berkeley, CA 94710
158. Pennsylvania Sportsman     65,490 Monthly
 P.O. Box 5196
 Harrisburg, PA 17110
159. Woodenboat       103,180 Monthly
 P.O. Box 78
 Brooklyn, ME 04616
160. The Ensign       54,534 Monthly
 P.O. Box 31664
 Raleigh, NC 27622
161. Small Boat Journal      57,103 Monthly
 Box 400
 Bennington, VT 05201
162. Women's Sports and Fitness     300,708  Monthly
 809 S. Orlando Ave., Ste H
 Winter Park, FL 32789
163. Dirt Bike       131,930 Monthly
 10600 Sepulveda Blvd.
 Mission Hills, CA 91345
164. True West       32,939 Monthly
 P.O. Box 2107
 Stillwater, OK 74076
165. Jazz Times       49,237 Monthly
 8055 13th St., Suite 301
 Silver Springs, MD 20910
166. Tours & Resorts      194,716 Monthly
 990 Grove St.
 Evanston, IL 60201
167. Hockey Digest       103,506 Monthly
 Trump Card Marketing
 222 Cedar Lane
 Teaneck, NJ 07666
168. Canoe        64,060 Monthly
 P.O. Box 3146
 Kirkland, WA 98083
169. The Nation       79,978 Monthly
 72 5th Ave
 New York, NY 10011
170. World Tennis       383,059 Monthly
 3 Park Ave.
 New York, NY 10016
171. The BackStretch      25,380 Monthly
 19363 James Couzens Hwy.
 Detroit, MI 48235
172. Motor Boating and Sailing     141,463 Monthly
 224 W. 57th St.
 New York, NY 10019
173. Car Collector/Car Classics     31,318 Monthly
 P.O. Box 28571
 Atlants, GA 30328
174. Circus        281,842 Monthly
 3 West 18th St.
 New York, NY 10011
175. National Lampoon      250,002 Monthly
 155 Avenue of the Americas
 New York, NY 10013
176. Total Health       71,010 Monthly
 6001 Topanga Canyon Rd.
 Woodland Hills, CA 91367
177. Bestways       161,815 Monthly
 P.O. Box 2028
 Carson City, NV 89702
178. Writer's Digest       220,196 Monthly
 1507 Dana Ave.
 Cincinnati,OH 45207
179. Boating       188,057 Monthly
 1515 Broadway
 New York, NY 10036
180. Horticulture       178,508 Monthly
 20 Park Plaza, Suite 1220
 Boston, MA 02116
181. New Age       151,730 Monthly
 342 Western Ave.
 Brighton, MA 02135
182. N.J. Hunting and Fishing     15,000 Monthly
 P.O. Box 100
 Somerdale, NJ 08083
183. Dog World       64,732  Monthly
 29 North Wacker Dr.
 Chicago, IL 60606
184. Outdoor America      43,422 Monthly
 1701 N. Ft. Meyer Dr.
 Arlington, VA 22209
185. Sport Fishing       109,384 Monthly
 809 South Orlando Ave.
 Winter Park, FL 32789
186. Old West       28,385 Monthly
 P.O. Box 2107
 Stillwater, OK 74076
187. Treasure       22,679 Monthly
 6745 Adobe Rd.
 29 Palms, CA 92277
188. Petersen's Photo Magazine     283,010 Monthly
 8490 Sunset Blvd.
 Los Angeles, CA 90069
189. Fine Woodworking      296,773 Monthly
 P.O. Box 355
 Newtown, CT 06470
190. Old House Journal      97,948 6 times/yr
 69th & Seventh Ave.
 Brooklyn, NY 11217
191. Snowmobile       419,478 Monthly
 319 Barry Ave.S., Suite 101
 Wayzata, MN 55391
192.  Lost Treasure       41,423 Monthly
 P.O. Box 937
 Bixby, OK 74008
193. Cycle News       60,700 Monthly
 2201 Cherry Ave.
 Long Beach, CA 90806
194. Yachting       136,028 Monthly
 1515 Broadway
 New York, NY 10036
195. The N.Y. Review of Books     114,234 Monthly
 250 E. 57th St.
 New York, NY 10107
196. American Film       133,232 Monthly
 3. E. 54th St.
 New York, NY 10022
197. Pure-Bred Dogs Amer. Kennel    53,950 Monthly
 51 Madison Ave.
 New York, NY 10010
198. Knitting Digest      25,600 6 times/yr
 House of White Birches
 306 East Parr Rd.
 Berne, IN 46711
199.  American Photographer     254,107 Monthly
 1515 Broadway
 New York, NY 10036
200. Saturday Review      200,000 Monthly
 214 Massachusetts Ave. N.E.
 Washington, DC 20002
201. Human Events       36,695 Monthly
 422 1st St. S.E.
 Waashington, DC 20037
202. American Business      104,772 Monthly
 1775 Broadway
 New York, NY 10019
203. Classic Toy Trains      10,000 Monthly
 11027 North Seventh St.
 Milwaukee, WI 53233
204. Auto Racing Digest      44,124 Monthly
 Trump Card Marketing
 222 Cedar Lane
 Teaneck, NJ 07666
205. Soccer Digest       27,929 Monthly
 Trump Card Marketing
 222 Cedar Lane
 Teaneck, NJ 07666
206. High Technology Business     203,678 Monthly
 214 Lewis Wharf
 Boston, MA 02110
207. The Western Boatman      23,961 Monthly
 20700 Belshaw Ave.
 Carson, CA 90746
208. Archaeology       105,146 Monthly
 15 Park Row
 New York, NY 10038
209. Motorcross Action      92,257 Monthly
 10600 Sepulveda Blvd.
 Mission Hills, CA 91345
210. Threads       125,913 Monthly
 P.O. Box 355/63 S. Main St.
 Newtown, CT 06470
211. UTNE Reader       67,449 Monthly
 2732 West 43rd St.
 Minneapolis, MN 55410
212. Yoga Journal       44,819 Monthly
 2054 University Ave.
 Berkley, CA 94704
213. Practical Horseman      55,752 Monthly
 Gum Tree Corner
 Unionville, PA 19375
214. Dirt Wheels       88,632  Monthly
 10600 Sepulveda Blvd.
 Mission Hills, CA 91345
215. Hounds and Hunting      9,697 Monthly
 Box 372
 Bradford, PA 16701
216. Backpacker       172,111 Monthly
 1515 Broadway
 New York, NY 10036
217. Bowling Digest      104,159 Monthly
 Trump Card Marketing
 222 Cedar Lane
 Teaneck, NJ 07666
218. Darkroom Photography     70,508 8 times/yr
 9021 Melrose Ave.
 Los Angeles, CA 90069
219. Miniature Collector      23,602 Quarterly
 170 5th Ave.
 New York, NY 10010
220. Gun Dog       62,973 Bimonthly
 1901 Bell Ave., Suite 4
 Des Moines, IA 50315
221. BLUMS FARMERS ALMANAC    100,000 Annually
 3301 Healy Dr. S.W.
 Winston-Salem, NC 27103
222 The Magazine Antiques     60,578 Monthly
 980 Madison Ave.
 New York, NY 10021
223. Hispanic Business      107,875 Monthly
 360 S. Hope Ave., Suite C.
 Santa Barbara, CA 93105
224. Linn's Stamp News      74,082 Weekly
 P.O. Box 29
 Sidney, OH 45365
225. Sel!ing        100,000 Quarterly
 PO Box 570
 Clearwater, FL 34617-9862
226. Mustang Monthly         Monthly
 Dobbs Publishing Group, Inc.
 3816 Industry Boulevard
 Lakeland, FL 33811
227. Super Ford          Monthly
 Dobbs Publishing Group, Inc.
 3816 Industry Boulevard
 Lakeland, FL 33811
228. Corvette Fever         Monthly
 Dobbs Publishing Group, Inc.
 3816 Industry Boulevard
 Lakeland, FL 33811
229. Mopar Muscle         6 times/yr
 Dobbs Publishing Group, Inc.
 3816 Industry Boulevard
 Lakeland, FL 33811


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